Concept - PET box

The main benefit of a PET /HDPE box is re-usability.
A plastic box can offer a huge amount of durability and allows Lite n Easy to re use and recycle at the end of its life being that it is made from a thermoplastic.

Portraying the sustainable element to the customer is difficult but by using CMF (colour material finish) we can add value here. Perception of recycled plastic textures (different colours) and plastics cleaned up from ocean waste etc.

Moulded plastic also allows us to add function to the boxes like storage for documents and ergonomic handholds while providing excellent thermal retention. However this may become such a good ‘esky’ that consumers will want to use it for personal reasons therefore lowering return rates.

Concept - Pulp / plastic hybrid

This concept focuses on the main construction fo the box being a moulded fibre pulp box, though this design lends itself to similar materials as they share the same manufacturing process. Typically these products are becoming more common in the industry so manufacturing and mould making technologies are more accessible and becoming cheaper.

With a two part construction for both the Main box and the lid we can create air cavities which are vital to providing thermal insulation. The strength and rigidity of the box can meet requirements with careful design consideration.

A common problem with the pulp boxes is waterproofing and lifespan of the product. When considering re-usability rate the concept of plastic feet help keep the box off the ground and protect the edges. These plastic parts can then be removed and re-used with a new box and the main box will be recycled (or composted).

.